FAQ’s

  • It starts with a conversation.

    We'll discuss your business, what you're trying to achieve and where you could use some support. From there, I'll recommend an approach that makes sense for your objectives, budget and resources.

    Whether it's a defined strategy project, leadership of a campaign, commercial partnership development or ongoing senior marketing support, you'll receive a clear proposal outlining the scope, deliverables, timeline and costs before we get started.

  • How long is a piece of string?

    Every business and brief is different, so I tailor my fees to the scope, complexity and level of involvement required.

    Projects are generally priced on an agreed fixed-fee basis, while ongoing leadership and commercial support can be provided through monthly retainers.

    For commercial partnership development, we can also discuss an appropriate success fee alongside the agreed project or retainer arrangement.

    There won't be any surprises. We'll agree on the scope and costs before work begins.

  • I wish it were that simple!

    Sponsorship decisions depend on a range of factors, including the strength of the opportunity, audience fit, available budgets and a prospective partner's commercial priorities.

    What I can bring is the experience to identify valuable opportunities, develop compelling propositions, approach suitable partners and manage the commercial conversation.

    The aim is to give your opportunity the strongest possible chance of success, while being realistic about the process.

  • Entertainment, events, media and experience-led businesses are my specialisms, but the thinking behind effective marketing and commercial partnerships applies across plenty of other industries.

    I've worked with global brands, consumer products, licensed IP, major events and businesses of all sizes.

    If you've got a challenge that could benefit from strategic marketing or commercial thinking, let's talk. If I'm not the right person for the job, I'll happily tell you.

  • Think of it as having access to an experienced senior marketing leader without employing someone full-time.

    I work with your business for an agreed amount of time each month, helping develop strategy, lead teams, oversee campaigns and identify commercial growth opportunities.

    It's a flexible option for businesses that need senior experience and leadership without a permanent appointment.

  • If you have another question not covered here, please do give us a call, drop us an email or fill in the contact form, and we’ll get back to you ASAP.